A New Rhythm for Miami

An immersive fusion of music, movement, recovery, and art that defines the pulse of Basel.

Miami’s New Wave of Wellness.

Culture Flow is an immersive wellness and music experience debuting during Art Basel Miami, where movement meets modern culture. It fuses a 3K run, live DJ sets, and guided fitness experiences from HIIT to yoga into a single flow of energy across Miami’s creative core. Designed for artists, athletes, and creators, it is the heartbeat of Basel weekend where wellness, sound, and art collide in motion.

A Day in the Flow.

A large group of people participating in a running event at an outdoor venue with palm trees, murals, and stage setup. The image is in black and white with colorful strings overhead.

The day begins with a community-driven movement experience before flowing into a fully curated wellness village featuring IV therapy, cold plunges, and guided recovery. Live DJs carry the energy throughout the day as guests move through a wide range of immersive fitness experiences that blend high-intensity training, functional strength work, mobility flow, deep stretch, breathwork, yoga-inspired movement, and grounding mindfulness practices. Each session builds the atmosphere, merging movement, music, and creative expression into one continuous flow. Culture Flow brings together fitness, recovery, and community in a full-spectrum experience rooted in Miami’s creative core.

Group of people participating in an outdoor fitness class or dance session with an electronic music DJ on stage, palm trees, and colorful lights.
People participating in an outdoor yoga class, sitting on mats doing stretches. Graffiti-covered wall, palm tree, string lights, and large screen in background.
A shirtless man with water dripping from his hair and body is standing in a black hot tub on an outdoor patio, with colorful blue and red wires hanging around. In the background, there are people sitting and chatting, some lounging on chairs, and a few exercising or stretching. The scene is mainly black and white, with the exception of the colorful wires.

Bring Your Brand Into the Flow